Skills
WORK HISTORY
FREELANCE CONTENT WRITER | 01/2024 to Current
- Terute Dynamics - Nairobi, Kenya
- Improved content quality by conducting thorough research and incorporating industry
trends. - Performed keyword research to optimize content for SEO.
- Repurposed and optimized existing content for use in different mediums.
Developed targeted marketing campaigns that increased audience reach across
multiple platforms. - Increased brand visibility by consistently producing high-quality, SEO-optimized content.
- Optimized web pages for search engines using keyword research and on-page SEO techniques.
- Conducted interviews with subject matter experts to generate topics.
- Worked with teams of designers, editors and marketers to create content for client campaigns.
- Developed content for press releases and newsletters to promote products and services.
- Crafted SEO-friendly content for websites and blog posts to increase organic traffic.
- Completed thorough research into assigned topics.
- Worked closely with stakeholders to gather input for refining messaging strategies that effectively communicated key benefits of products or services offered by clients.
JUNIOR CONTENT WRITER | 01/2021 to 12/2021
- Step-In Agency - Nairobi, Kenya
- Developed targeted marketing campaigns that increased audience reach across
multiple platforms. - Edited and proofread content to confirm proper grammar, quality and consistency
with AP style. - Increased brand visibility by consistently producing high-quality, SEO-optimized content.
Assisted senior writers in creating content for various digital platforms, including blogs,
email newsletters, and landing pages. - Conducted keyword research and implemented SEO techniques to enhance content
visibility and search engine rankings. - Provided editing and proofreading support, ensuring all content was polished and
error-free before publication. - Gained hands-on experience with content management systems and digital marketing
tools.
SEO CONTENT WRITER | 01/2022 to 12/2023
- Lens Digital - Nairobi, Kenya
- Optimized web pages for improved user experience, leading to higher engagement
rates. - Increased keyword rankings through diligent research and optimizing on-page
elements. - Fostered strong relationships with industry influencers and bloggers, securing valuable
backlinks and increased visibility through guest posting opportunities. - Enhanced brand visibility with the development of high-quality, targeted content.
Leveraged analytics tools to track content performance and made data-driven recommendations for optimization. - Developed content strategies that aligned with marketing goals, resulting in improved
brand awareness and customer retention. - vCollaborated with cross-functional teams to ensure content was consistent with the
company’s overall messaging and objectives. - Produced and managed content for the company’s website, blog, and social media
channels, contributing to a 50% increase in user engagement.
Finalization
I must explain to you how all mistaken idea of lorem ipsum dolor mediocritatem maiestatis tempor appareat epicurei voluptatibus
EDUCATION & TRAINING
Mount Kenya University - Thika, Kenya | Bachelor of Science
- Economics & Statistics, 12/2022
- Degree Awarded with Second Class Honors
Semrush Academy | Certificate in SEO Fundamentals
- 06/2024
IT CORP | Certificate in Content Management Systems (CMS))
- 03/2024
Google Digital Skills For Africa | Certificate in Fundamentals of Digital Marketing
01/2024
Latest Articles
The Future of Remote Work: Trends to Watch in 2024
As 2024 unfolds, remote work continues to shape the way we do business, transforming from a temporary fix into a
Eco-Friendly Bamboo Toothbrush
Make the Switch to a Greener Smile with Our Bamboo Toothbrush We all know that taking care of our teeth
The Ultimate Guide to SEO for Small Businesses in 2024″
If you’re a small business owner, you’ve probably heard the term “SEO” thrown around a lot. But what does it